Co-op recruits junior Noel and Liam Gallagher for Christmas campaign

Co-op’s Christmas ad follows a literal band of brothers as they busk to Oasis in an ad, created by Lucky Generals, that celebrates a sense of community on the high street.

The spot stars a pair of real-life brothers, Austin and Rocco, as they busk outside their local Co-Op, turning heads with a rendition of Oasis’ Round Are Way before declining any payment and pottering home.

It ends with a plea from Co-op for consumers to do their bit for their community.

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